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Think which service for the right help, fast

The NHS is here to support you, with local health and care professionals ready to provide the right help at the right time and place.

Knowing which service to use means you'll get the care you need faster, while helping to keep emergency services free for those who need them most.

Think which service is right for you:

  • Feeling unwell but it’s not an emergency? If you need urgent medical help but it’s not an emergency, contact NHS 111 online at 111.nhs.uk or call 111 for clinical advice, assessment and signposting to the right service.
  • Minor illness or injury? For less urgent health needs, contact your local pharmacy or GP for advice, or visit www.nhs.uk.
  • Minor injuries like sprains, cuts or burns? Visit your local Minor Injury Unit (MIU) in Bridgnorth, Ludlow, Oswestry and Whitchurch.
  • Less urgent health needs? Contact your GP practice or visit nhs.uk for trusted health advice.
  • Emergency or life-threatening situation? Call 999 for emergency, life-threatening illnesses or injuries only.

Follow these links to read the Campaign Leaflet. There is also an EASY read version available.

Case studies

As pressures continue to mount on our local health and care services, knowing which service to use and when will make sure everyone in our local community gets the right help at the right time.

If more of us think about which service to use first, just like our residents did in their stories below, we’ll help free up emergency care for those who need it the most.

By simply thinking about which service to use before acting, we can help to make sure everyone in our local community gets the right help at the right time.

Remember, 999 and A&E are for emergency, life-threatening illnesses only.

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Page last updated 5 November 2025

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